Feeling a little bewildered by social media? Thinking your company should be tweeting, linking on LinkedIn and encouraging people to ‘like’ you on Facebook? Social media offers a wealth of new opportunities to find out more about your customers and raise awareness of your product but it’s often difficult to know how to go about it.
So let’s start at the beginning (a very good place to start) and take a look at what social networking activities you’re doing already and how you want to build upon them. We’ve put together an easy questionnaire in which you outline your existing connections, social networking activities and website set-up, and which will help you define the right social media strategy for your business.
My Social Media Guide To ME! will ask you how much you use Twitter, Facebook and LinkedIn and how you go about making the updates. About what content you post and any areas you try to avoid. If you send out email newsletters. If your website is designed to be social. And what your goals are in each of these areas.
It only takes a couple of minutes to complete but will be an essential document you can refer back to again and again, acting as a blueprint for your social media and website activities in the months ahead. Coming back to it regularly will help you review your progress and develop a social media strategy which really works for you and your business.
Get My Social Media Guide To ME! by signing up over there on the right.
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